In the twenty-first century. Social media permeate every area of life and have become one of the basic forms of interpersonal communication. They are characterized by high diversity and high dynamics of change and development. They are both an opportunity and a threat to the company. However, one thing is certain – they cannot be ignored. Stay up to date with the best practices of communication through social media and learn how to manage them wisely.

People responsible for the management, coordination or direct communication of the company through social networks on the Internet.

Upon completion of the workshop, participants will be able to:

• comprehensively manage the social media area in your company,
• identify and address the communication needs of their company and its customers,
• rationally plan and select media for the company’s marketing communication,
• learn from best practices and avoid prohibited activities,
• create an organization’s communication strategy in the social media channel,
• manage ads on social networks.

• Training participants receive a complete set of materials
• Class hours: 8:30 – 15:30
• 23% VAT should be added to the price of the training